The latest figures from the IMRG Capgemini e-Retail Sales Index has revealed the impact the short spell of warm weather had on shoppers' spending in April, recording an annual growth of 17%; equating to an estimated £7.8 billion spent online. This solid performance is a clear reflection of the ongoing consumer confidence in the UK economy and is in-line with IMRG and Capgemini's forecast of 17% annual growth for 2014.
Due to this, travel saw a significant dip recording a
disappointing year-on-year increase of just 6%. This is in contrast to the same
period in 2013, which saw a much stronger 16% annual growth.
According to the Index, instead of spending on expensive holidays, British shoppers chose to update their wardrobes and purchase items for the home. As a direct result of the patches of spring sunshine experienced across much of the UK, the clothing and home and garden sectors recorded an impressive 17% and 23% annual growth, respectively.
According to the Index, instead of spending on expensive holidays, British shoppers chose to update their wardrobes and purchase items for the home. As a direct result of the patches of spring sunshine experienced across much of the UK, the clothing and home and garden sectors recorded an impressive 17% and 23% annual growth, respectively.
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